Director of Sales and Marketing

Opportunity:  Director of Sales & Marketing

Shape the future of The Plaza Hotel Pioneer Park, the crown jewel of El Paso hospitality and the city’s only Michelin Key–awarded property, by leading sales and marketing initiatives that elevate both the hotel and the destination itself. Develop and execute comprehensive plans to maximize revenues through direct sales, marketing, e-commerce channels, public relations, and community partnerships, ensuring The Plaza continues to stand as El Paso’s most prestigious address.

Your Growth Path 

Area Director of Sales – Regional Director of Sales – Corporate Director of Sales – VP of Sales

Your Focus

• Elevate the Prestige: Position The Plaza as the premier luxury hotel in El Paso, building on its reputation as the only Michelin Key property in the region.
• Market Expansion: Focus on key feeder markets to attract discerning leisure, corporate, and entertainment clients who view El Paso as an emerging destination.
• Guest Engagement: Foster authentic, personal connections with clients and guests, strengthening loyalty through individualized attention and bespoke service.
• Segment Growth: Drive business across group, transient, corporate, and entertainment sectors, crafting offers and account strategies that increase revenue share.
• Local Partnerships: Cultivate long-term relationships with local and regional companies that create a sense of belonging and sustainable revenue.
• Team Leadership: Lead and mentor a strong sales and marketing team ensuring growth through collaboration, accountability, and coaching.
• Collaboration: Work in partnership with Revenue Management to shape the mix of business, pricing, and channel strategies in support of overall hotel goals.
• Digital & E-Commerce: Maintain a strong online presence by managing internet marketing, e-commerce channels, and social media opportunities to expand reach and strengthen brand identity.
• Strategic Oversight: Prepare and maintain a current annual marketing plan with measurable initiatives that reflect The Plaza’s luxury positioning and ambitious growth trajectory.
• Brand Ambassadorship: Represent the hotel at key community and industry events, embodying prestige, excellence, and the cultural vitality of El Paso.
• Perform other duties as requested by management.

Your Background and Skills

• Four-year college degree required; additional/advanced degree coursework in business administration, marketing and communications a plus.
• Previous sales experience in a comparable hotel size and scope required with operations experience preferred.
• Public relations and community marketing experience required.
• Proficient in use of Excel, Word, Delphi and access database tools.

HHM Benefits and Perks

• Medical, Dental and Vision Health Insurance
• Paid Time Off
• 401k Company Match
• Free Basic Life Insurance
• Travel Discounts
• Commuter Transit and Commuter Parking Benefits
• Quarterly Bonuses and Incentives
• Employee Assistance and Wellness Program
• Educational/Professional Development
• Technology Reimbursements

Work Environment and Context

• Work schedule varies and may include occasionally working on holidays, weekends.
• Required to sit for extended periods, lift up to 10 pounds, bend, reach, use hands and fingers to operate keyboard.
• Moderate travel between hotel and client’s locations required.

What We Believe

People Are Our Capability – Hearts That Serve – Only Excellence – Stay Nimble - Own It

This property is a part of the Echelon Luxury & Lifestyle division of HHM Hotels. 

HHM Hotels is proud to be an equal-opportunity employer. We do not discriminate on the basis of race, color, gender, gender identity, sexual orientation, marital status, pregnancy, national origin, ancestry, age, religion, disability, veteran status, genetic information, citizenship status, or any other group protected by law.

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