Director of Sales and Catering

Opportunity: Director of Sales & Catering (Potential Hybrid)

Resort:  Sanctuary Beach Resort

A fantastic opportunity to join HHM - a growing company of 300 hotels & resorts - with a keen focus of developing our luxury, lifestyle and resort segments.  The Sanctuary Beach Resort, nestled on 19 acres of pristine Pacific shoreline, just completed their highly anticipated guest room transformation and property repositioning.    Come be a part of the excitement!

The Director of Sales will develop and execute strategic sales plans through direct sales, marketing, e-commerce channels, public relations, and community partnerships. Optimize group and catering sales through proactive account penetration in key demand markets including Silicon Valley and surrounding markets.

This role is potential for a hybrid work schedule with offsite days in market selling.

Potential Career Path   

Area Director of Sales - Regional Director of Sales – Vice President of Sales

Benefits and Perks

• Sales Incentive Program (uncapped potential)
• Medical, Dental and Vision
• 401(k) Retirement Program
• Paid time off (Vacation / Sick / Paid Holidays)
• HSA Spending Account
• Dependent Care Spending Account
• Employee Assistance Program
• Life Insurance and AD&D (employer paid)
• Cell phone reimbursement program

Essential Job Functions

• Interview, select, train, schedule, coach, and support associates, ensuring they perform in accordance with established brand or hotel standards and consistent with HHM core values.  
• Use internal and external resources and data to develop strategic plans to incorporate all business segments.
• Understand sales and business processes, support corporate and hotel goals and contribute to enhancement of customer value.
• Identify customer business requirements and craft customer offers, which result in increased revenue share for the hotel.
• Achieve annual hotel revenue goals as agreed upon and established in the annual budget.
• Analyze banquet event orders, to ensure that all room set-ups, equipment, supplies, staffing and menus meet/exceed customer's expectations.
• Monitor achievement of objectives for the sales team and take appropriate action to correct shortfalls versus the annual marketing plan.
• Maintain hotel relationships with key accounts to increase customer satisfaction and account revenue.
• Use professional sales techniques to negotiate the best possible terms and conditions that satisfy customer (internal and external) requirements.
• Articulate and leverage the benefits of the hotel to close sales opportunities.
• Prepare and maintain a current annual marketing plan with measurable and specific initiatives detailed to maintain and grow each business segment.
• Accept leadership responsibilities by modeling proper selling techniques, effective development of others and commitment to industry, and personal development.
• Develop effective presentations (orally and written) where ideas, opinions, recommendations and conclusions are clearly understood.
• Travel locally to conduct outside calls, promote the hotel, and review competition.
• Recommend, implement, monitor, and control the banquet budget and coordinate with event budgets to maximize revenue and minimize expenses.
• Develop and implement, in conjunction with sales and convention services, special packages, and create new menus and themes within corporate guidelines.
• Ensure that HHM’s cash handling policies and procedures are adhered to.
• Monitor and control the maintenance of the meeting space and equipment to protect hotel assets and ensure a safe work environment.
• Follow sustainability guidelines and practices related to HHM’s EarthView program.
• Practice safe work habits, wear protective safety equipment and follow MSDS and OSHA standards.
• Perform other duties as requested by management.

Position Requirements

• Associate or Bachelor’s degree preferred.
• Previous sales experience in a luxury or lifestyle hotel preferred.
• Proficient in use of Excel, Word, Delphi and access database tools.
• Knowledge of food/wine is preferred.

Work Environment and Context

• Work schedule varies and may include working on holidays and weekends.
• Requires standing for extended periods, walking, pushing, lifting up to 25 pounds, bending and reaching stooping kneeling, or crouching.
• Moderate travel between hotel and client’s locations required.

What We Believe

People Are Our Capability – Hearts That Serve – Only Excellence – Stay Nimble - Own It

The Sanctuary Beach Resort is an oceanfront Monterey Bay resort and hotel set on 19 acres of Pacific shoreline in Marina, California. A rare Monterey Bay hotel on the beach, The Sanctuary invites guests to fall asleep to the soothing surf from their private waterfront cottage.

Nestled between Monterey Bay and the protected Marina Dunes Preserve, The Sanctuary Beach Resort’s 60 contemporary cottage guest rooms and suites offer more than just uninterrupted, panoramic views from private decks or patios.

The Sanctuary Beach Resort is a secluded getaway that provides unmatched access to California’s beautiful Central Coast region. The location beckons both coastal road trippers as well as single-destination vacationers. Bringing top-of-the-line meeting and event spaces to the waterfront, The Sanctuary is also the perfect backdrop for business retreats, weddings and other celebrations.

This property is a part of the Echelon Luxury & Lifestyle division of HHM Hotels. 

HHM Hotels is proud to be an equal-opportunity employer. We do not discriminate on the basis of race, color, gender, gender identity, sexual orientation, marital status, pregnancy, national origin, ancestry, age, religion, disability, veteran status, genetic information, citizenship status, or any other group protected by law.

To see other opportunities at this location, click here.